Verizon Case Study

Verizon is a world leader in IoT. Creative Associates worked with Verizon to produce nearly a dozen B2B animated videos to help explain the vast capabilities of IoT and Verizon's role in making it happen.

Bridging the Gap

A gap has developed between in-house marketing groups and their large agencies. Watch to see how Creative Associates bridges the gap with timely, on-brand creative.

Hitachi Consulting Case Study

We recently completed a series of interactive demos for Hitachi Consulting for their IoT Solutions. Here's a glimpse of some of that...

Eight Seconds

We’ve all seen articles with Microsoft’s findings a few years ago that the human attention span is now eight seconds. If you got...

It’s a Team Sport

Recently, at a student portfolio review, someone asked the panel of design professionals what they look for when they hire for their companies. There were several answers — a portfolio of great work, problem solving skills, experience, presentation. All of these are...

The First is for the Dog

I’m not a great cook, but I do like to try. One of the things I enjoy making most is crepes. Years ago, French friends made them for our oldest son when he stayed for supper one evening. I decided after that to learn how to make them and, on special occasions, I have...

Best length for online videos

Video dominates the web. It’s a great way for companies and individuals to make strong impressions and tell their stories. And it’s such a robust medium with its motion and audio and visual effects that companies want to say as much as they can. But producing a video...